A leading university was seeking a new user-friendly booking platform to assist in driving compliance and reduce the overall travel expenditure.
Business Travel by STA’s client wanted to reduce travel expenditure by increasing online adoption for simple point-to-point bookings. STA implemented a new online booking tool configured to ensure bookings complied with the university’s travel policy.
This was supported by comprehensive training sessions to provide enlightenment on educating travellers and travel arrangers on the most cost-effective booking behaviour patterns.
The result saw online booking rates reach 79% for domestic bookings and service fees reducing by 42%.