When one of Australia’s largest insurers needed to engage and incentivise their national brokers, they reached out to Granted Worldwide for a staff engagement program offering money can’t buy prizes.
Granted Worldwide studied the demographic, brand and objectives and proposed an annual engagement program where staff accrued points through sport tipping competitions with the ability to track achievement through an online digital portal.
To tie in with the program, the ‘money can’t buy’ prizes were based on international sporting events such as the US Open, FA Cup and Monaco GP.
Now in its fifth year, this successful program has seen a year on year increase in participants. This has provided our client with an engaged workforce and a platform to directly communicate important business messages to employees based across Australia.